Scripts and Sightings » Commentary http://scriptsandsightings.com Sun, 29 Jun 2014 13:00:10 +0000 en-US hourly 1 http://wordpress.org/?v=3.9.1 Isn’t it Time For Retailers to Retire Twerk Accessories and Apparel? http://scriptsandsightings.com/2014/06/409/ http://scriptsandsightings.com/2014/06/409/#comments Mon, 23 Jun 2014 06:45:21 +0000 http://scriptsandsightings.com/?p=409 Twerk

Within the span of 15 years twerking went from an average hip-hop dance to the internet’s worst kept secret.   Twerking was reportedly introduced to United States in the early 90s by DJ Jubilee, who created the first recorded song using the word “twerk.” Since then it’s been popularized by the likes of New Orleans’ “Queen of Bounce,” Ms. Freedia. In the early 2000s artists like the Ying Yang Twins, Beyonce, and Ciara referenced it in their music and performances. But twerking remained a mere dance on the list of many within hip-hop culture. Things started to shift after Youtube became a playpen for camera thirsty Twerk enthusiasts.

Whether you warmed up to the provocative dance or not, there’s no question that it sparked a phenomenon in culture and fashion. Who could scroll through their Instagram feed without seeing someone wearing a T-Shirt referencing their support for twerking? Almost everyone was a twerk team captain.

 

Then Miley Cyrus started twerking—first on random Youtube clips, then during her infamous performance with Robin Thicke during the MTV Video Music Awards. The next morning every news outlet was talking about it. For those like Ms. Freedia, Miley killed a bit of the Twerk spirit. She made it uncool. She exposed it to the world, and without even getting the moves right, according to Freedia.

twerk team

 

So I would guess that the Salvation Army and Goodwill are overstocked with twerk t-shirts since the craze has fizzled a bit. Surely people have donated or discarded them. Or if you have one, it’s likely become one of the old rags you wear around the house. Maybe your significant other still gets turned on when he sees you sporting it with with a cute pair of boy shorts. But you wouldn’t dare wear it out in public right? Sure Jennifer Lopez just released a brand new video showing her skills, but isn’t she a couple of years late?

At least that’s what I thought until I stumbled upon this while doing some online shopping. Really? Major retailers still have twerk merchandise on sale?   Should we start a petition to stop this madness? (Kidding—Kinda). Or maybe the women in Russia who recently caught on need these products to declare their twerk fetish?

It’s obvious that any display of the word “twerk” on merchandise has become big business. (Sadly, the likes of DJ Jubile and Ms. Freedia who’ve cultivated it for years aren’t able to reap the financial reward since neither holds the trademark). This kind of cultural appropriation is typical.  Purveyors of urban and alternative brands are often overlooked, criticized, or dismissed for creating something people deem provocative, offensive, or out of the norm. Once that very thing becomes cool to the masses, corporations catch on and see monetary potential. It’s what happened to hip-hop and R&B.

Big business or not, twerk apparel has become passé.  Fashion is supposed to introduce new trends, not beat old ones into the ground.  It’s time we all allow the real twerk team captains to reclaim what’s theirs.

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Headwraps, Hoodies, and Denim: How Clothing has Shaped Protests and Revolutions http://scriptsandsightings.com/2014/06/head-wraps-hoodies-and-denim-how-clothing-has-shaped-protests-and-revolutions/ http://scriptsandsightings.com/2014/06/head-wraps-hoodies-and-denim-how-clothing-has-shaped-protests-and-revolutions/#comments Wed, 11 Jun 2014 18:02:01 +0000 http://scriptsandsightings.com/?p=217 IMG_2308

Bring Back Our Girls rally, Union Square

On April 14 Boko Haram, a Nigerian Islamic terrorist group, kidnapped over 200 girls from their school in the rural town of Chibok located in Borno State in Northern Nigeria. They reportedly planned to convert each of the girls into Muslims and sell them off as brides. Boko Haram later released video footage of some of the girls reciting Muslim prayers.

The incident sparked an outcry on social media, which resulted in the popular hashtag, #BringBackOurGirls. Protestors across the globe also took to the streets.

The organizers for one demonstration held last month in New York City asked female attendees to “rock a crown” (a head wrap), to show solidarity with the mothers of the young women who were violently stolen.

When I first saw the invitation to the rally, my emotions kicked into full gear for the young women of Chibok. I thought about how on-trend head wraps have become. A part of me wanted all of us to put our good fashion sense on pause. Did the mothers of these young women really need us to wear a gele or a turban to show solidarity? Clearly our headgear would be the furthest thing from their minds at such a trying time.

I went to the protest and snapped the photo above, among others. To date, I think it’s one of the best images I’ve taken since I began conceptualizing my idea for ScriptsandSightings.com. The ladies in the photo exude a sense of dignity, which I believe is a protest in and of itself. Their head wraps simply added to that power.

Then I remembered how other articles of clothing have been an important symbol for various protests and revolutions—particularly involving Africans and African Americans—throughout the years. Here are a few examples:

Huntsville Alabama—Blue Jeans Sunday

Public domain image, royalty free stock photo from www.public-domain-image.com

In the 1960s, African American residents in Huntsville, Alabama were not allowed to use restrooms at department stores or even try on clothes and shoes. Members of the city grew tired of the prejudice and decided to take action.

On Easter Sunday, April 21, 1962 African Americans were encouraged to wear blue jeans and denim skirts to church instead of fancy Easter clothing. The little known boycott— which was dubbed Blue Jeans Sunday—was designed to hit the merchants where it hurt: their profits. Easter was a time when stores in the area sold the most suits and dresses. After the boycott, it was estimated that those businesses lost nearly one million dollars that Easter weekend.   Three months later Huntsville merchants decided to end segregation in their establishments, making it the first integrated city in Alabama.

Keep in mind, wearing denim in the 1960s wasn’t the fashion statement that it is today. So I imagine, going to church on Easter Sunday in jeans was a real sacrifice for the people of Huntsville. It eventually paid off.

Soweto Uprising—School Uniforms

soweto

When I think of South Africa’s battle against apartheid and the various uprisings that took place, I first picture school children wearing school uniforms engaged in protest. Beginning June 16, 1976 Soweto students began protesting the Afrikaans Medium Decree, which declared Afrikaans the new official language for instruction in schools.

What started out as a peaceful demonstration on a school day turned into a bloody stampede after police opened fire. It’s estimated that up to 700 students were killed, including Hector Pieterson whose bloody body was photographed being carried away.

Soweto2

Unlike other protests the students of Soweto didn’t choose to wear anything in particular, they were simply going to demonstrate on a school day. Their knee length skirts, pinafores, slacks, V-neck cardigans, and stiff collared shirts helped to create an important picture. Their uniforms were a symbol of youth. As we are able to look at photos from that historic moment, the clothes on their backs are a reminder that teenagers were literally attacked by the bullets of policemen. We’re also reminded that it was the youth of South Africa who dared to stand up against the government years after their parents’ generation had been silenced. It was the beginning of a revolution.

 

Civil Rights Sit-ins—Professional Attire

greenboro-first-day

On February 1, 1960, four African-American students dressed in blazers, slacks, ties, and trench coats sat at the segregated “whites-only” lunch counter at F.W. Woolworth drugstore in Greensboro, N.C. The students—Ezill Blair Jr., David Richmond, Joseph McNeil, and Franklin McCain—asked to be served. They were told to leave. The men remained seated at the counter until the store closed at 5:30pm.

Greensboro-sit-ins

Their brave act inspired many. The four men went back to Woolworth the next day with other students who were willing to join the cause. The participants were encouraged to act in a non-violent manner and dress professionally. By October Woolworth and several other chains desegregated their lunch counters.

Their professional attire sent a clear message: I am dignified, I am someone, I am human. Though a suit shouldn’t determine a person’s level of humanity, in many cases, people of color have to work the hardest and look their best to assimilate into American society.

Black Panthers—All Black Everything

blackpanters

Black berets, black shot guns, and black leather jackets made up the uniform for members of the Black Panther Party. Their gear spoke volumes. The guns represented their main stance: self-defense against racial crimes and injustice. The beret, often worn by army officers across the globe, served as a symbol of militancy.

J. Edgar Hoover, who was the director of the FBI at the time, had been so shaken by the Panthers’ images and overall mission, he called them “the greatest threat to the internal security of the country.” Then he launched a secret campaign to undermine the group.

Trayvon Martin—The Hoodie

Trayvon-Martin1

After the killing of Trayvon Martin became big news and sparked various protests in 2012, the hoodie transcended from street wear status into something weightier. At times it felt as though Trayvon’s killing was getting lost in the abyss of filtered Instagram pictures of people wearing a hoodie in solidarity with Trayvon’s family. But it was that massive outcry on social media that brought awareness to Martin’s case, which in turn led to the arrest of George Zimmerman, the man who shot him.

The significance of the hoodie became even more apparent this year after Dallas Mavericks owner Mark Cuban decided to use it as an example of his own prejudice against individuals dressed a certain way.   A slew of people on social media shamed him for referencing the hoodie, calling his comments insensitive. He later apologized to Trayvon’s family.

It was clear then that the hoodie, for many people, had become almost as sacred as—dare I say—the cross is in reference to Christ. Both are a symbol of the persecution and death of the innocent.

It’s safe to say that the hoodie has reached a status that many articles of clothing simply cannot and likely will not.

Can you think of any other examples on how clothing has shaped protests and revolutions worldwide? Share your thoughts below.

Side note: Going back to the story of the Chibok girls of Nigeria, it saddens me that they still haven’t been rescued. What’s even more disturbing is the fact that Boko Haram has killed more people in Nigeria since the incident. The Nigerian government hasn’t done much to address the issue and the social media campaign, #BringBackOurGirls has pretty much fizzled out. The media and the average person on Twitter have moved on to the next “sexy” hashtag making headlines.  Did we “rock our crowns” in vain? The struggle continues.

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